Recently, the Ministry of Information, Tourism, and Heritage in partnership with the Zanzibar Tourism Show held a grand press conference to promote domestic tourism in Zanzibar. A Bongo Flava Superstar Mr. Ali Kiba was invited as a special guest who relentlessly agreed to support the promotion of Zanzibar Heritage sites as an official ambassador.
In his speech, Hon. Mahmoud Thabit Kombo, Minister for Information, Tourism, and Heritage highlighted that India and South Africa successfully utilize their celebrities to aggressively promote tourism in their countries. He further explained that Zanzibar would benefit exponentially and receive a decent proliferation of tourist arrivals using celebrities to promote the destination domestically and internationally.
“This serves as the beginning of celebrity tourism campaign starting with Ali Kiba, and many more celebrities will follow”, said Hon. Kombo while addressing the audience.
A special heritage site tour, starting from Stone Town City with UNESCO Heritage Status to many enticing sites that share the unprecedented history that only lies in the exotic setting of islands of Zanzibar.0